
Amazon Algorithm Explained: How the Machine Really Decides Who Wins
After 12+ years of building brands on Amazon—including my current brand doing $400K/month with minimal ad spend—I can

After 12+ years of building brands on Amazon—including my current brand doing $400K/month with minimal ad spend—I can

Most Amazon sellers think success comes from mastering ads or optimizing keywords. After 12+ years of building brands

Most Amazon courses promise quick wins with product research and PPC tactics. But after managing accounts for over

After 12 years of selling on Amazon and recently launching a brand that hit $400K/month with just two

Most Amazon sellers are stuck in Day 2 thinking without realizing it—and it’s costing them everything. They’re trapped

Most Amazon sellers are trapped in small thinking. They obsess over optimizing individual tasks—tweaking a keyword here, adjusting

Your Amazon traffic vanished overnight. Sales dropped. Rankings disappeared. And you’re left staring at Seller Central wondering what

Your ROAS is tanking, but your competitor just raised their prices and somehow they’re still winning. Here’s why

Your conversion rate was solid last month. Sales were steady. Then suddenly—without warning—add-to-cart rates start dropping, purchases slow

Your Amazon listing was ranking on page 1 yesterday. Today it’s nowhere to be found. Sound familiar? If

Most Amazon sellers are stuck in an expensive hamster wheel. They’re throwing more money at ads, watching their

Most Amazon sellers are optimizing for desktop screens their customers rarely use—and it’s costing them millions in lost